Limited edition
“Milanese” Fashion

The first time I entered Salvatore La Rocca’s Atelier I was fascinated by an elegant bright space, fresh flowers, design furniture and starring limited edition women’s wear. A tall and smiling gentleman welcomes me, offers me a coffee and tells me about him. Salvo loves his work, technique and tailoring are the key to understand the style: extreme attention to the cuts, the volumes, the research on fabrics and details: "Fashion is a set of different jobs" he says. "The designer, the tailor, the craftsman, the technician." Why limited edition? The collection is "in progress", changes from month to month, without neglecting any of the female universe nuance, from a comfortable pant or dress to the great soirée.